Beta Utensili Oil-Less Campaign

For the launch of their revolutionary oil-less screwdriver, Beta Utensili entrusted us with the creation of visually impactful 3D content, capable of expressing the product's high level of technical innovation and sophisticated design. Through accurate modeling, fluid animations, and photorealistic visual effects, we brought the product to life, highlighting its materials, construction details, and functionality, including effective comparisons with competitors.

The entire project was meticulously designed down to the smallest detail: the sound design, synchronized with the animations, enhances the dynamics of the story; the background recalls the brand's coordinated image; while the text animations communicate the technical data clearly and elegantly, maintaining a simple and engaging style. At each stage, meticulous visual research was conducted to best capture the essence of the brand and combine it with new visual languages.